EFI and The Packer Recognize and Amplify the Contributions of Farmworkers
MEDIA RELEASE
Contact: LeAnne R. Ruzzamenti, (202) 524-0540, media@equitablefood.org
WASHINGTON, January 17, 2025 – Equitable Food Initiative, the workforce development and certification organization that partners with growers, farmworkers, retailers and consumer groups, proudly announces the kickoff of the second annual Farmworker of the Year Award. The award honors the vital contributions of farmworkers, whose hard work and dedication form the backbone of our agricultural system.
EFI has once again partnered with The Packer to celebrate these essential workers through this one-of-a-kind recognition, including new cash prizes of $2,000 for the winner and $500 each for the finalists. Launched last year as part of EFI’s mission to spotlight farmworkers’ contributions, the program invites nominations from across the industry to honor individuals who tirelessly support the success and sustainability of the fresh produce sector.
Farmworkers play a fundamental role in ensuring the fresh produce industry thrives, yet their stories often remain untold. EFI and The Packer launched this award to shine a spotlight on the resilience, leadership and extraordinary contributions of these unsung heroes.
“Farmworkers are the foundation of our food system, yet their contributions often go
unrecognized,” said LeAnne Ruzzamenti, director of marketing and communications at EFI. “This award is part of our broader mission to ensure that the people behind our fruits and vegetables receive the appreciation and recognition they deserve for the knowledge and invaluable skills they bring to work every day.”
Last year’s inaugural contest included nearly 40 nominations, with finalists from FirstFruits Farms, Mastronardi Produce, Misionero, Stemilt Growers and Wholesum. The 2024 inaugural winner, Maria de Sagrario Iglesias, a farmworker at FirstFruits Farms with over 35 years of experience, set a high bar with her inspiring leadership and dedication.
“Our employees’ nominations and Maria’s recognition as Farmworker of the Year brought immense pride to everyone at FirstFruits Farms,” shared Emily Cox, marketing manager for FirstFruits Farms, reflecting on the program. “The award created a ripple effect of positivity and motivation across our entire team, further inspiring our workforce.”
Nicole Zapata, Misionero marketing director, added, “Having Eduardo Avina named a finalist for the Farmworker of the Year Award uplifted our team. This recognition not only honors the dedication of specific individuals but also highlights the collective efforts of all our farmworkers, reinforcing their vital role in the success of our company and the broader agricultural community.”
The 2025 Farmworker of the Year Award builds on last year’s success by expanding its reach and celebrating even more stories of farmworkers’ dedication and leadership. Nominations are now open, and winners will be selected based on their impact on their communities, leadership in their workplace, and commitment to advancing the industry.
“We’re thrilled to continue our partnership with EFI on this initiative,” said Jennifer Strailey, editor of The Packer. “As an extension of Farm Journal’s ‘People First’ initiative, the award aligns perfectly, and The Packer is proud to bring the stories of farmworkers to the forefront and celebrate their invaluable role in the success of our industry.”
For more information about the Farmworker of the Year Award and last year’s finalists and winner, visit equitablefood.org/FWOY.
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About EFI
Equitable Food Initiative is a capacity-building and certification nonprofit that works to improve the lives of farmworkers and drive business performance by integrating worker voice and engagement throughout the supply chain. As a multistakeholder organization, EFI brings together growers, farmworkers, retailers and consumers to create assessment, training and organizational development programs that support continuous improvement and address the industry’s most pressing problems. For more information about Equitable Food Initiative, visit equitablefood.org.
